Xeni Anastasiou is an powerful advocate of content strategy. She is the Director of Brain Cube Digital, ‘The Social Firm’ in Cyprus. Xeni’s work focuses on the processes, people and policies that make up the foundation for extraordinary, sustainable content. Her clients include beloved brands in the Airline, Airports, Government, Travel, Health, Logistics, Entertainment, Retail, Legal, Insurance and Theatre industries.
She’s a writer first and a marketer second in an industry that usually emphasizes those roles in the reverse order. Xeni’s experience with content creation and strategy is extremely valuable for a firm looking to extend its digital strategy to the next level.