• Hillik Nissani

    Strategy and management consultant

Hillik Nissani is a strategy and management consultant, board member of several Israeli and Cypriot technology & fintech companies and a trusted advisor of a few successful Israel companies. He was also CMO for easy-forex, VP for global gaming company 888.com where he managed budgets of tens of millions of euros annually.

PLENARY SESSIONS

09:00 – 13:00

How to get Customers to Love Your Brand

  • Learn why love drives success more than any other factor.
  • How to develop brands, products and services people love.
  • Brands people love don’t have to be sexy, learn how you can turn yours into such a brand.

WORKSHOP

7th of October 12.30 – 14.30

All you need is love! How to create an emotional relationship with your consumers and achieve outstanding sales.

The audience will learn about global marketing trends and how to use them when developing marketing plans and campaigns to drive outstanding results.

Background – if you think about what consumers want – personalization, emotional connection with brands’ values, being communicated at the ‘right time and right place’ on the ‘right channel’ with the ‘right offer’ – you will realize that loving your customers is a great start and a great way to give them the value they seek. When you show love to your audience, you have better chances that they will love you back.